A slimline electric fireplace stove solves a specific problem. You want the fire, but you do not want to give up a metre of floor to get it. The Ashford is 24cm deep. Most stoves are 35 to 46cm.
It stands 96cm tall and 46cm wide. Those proportions matter, because height replaces depth while the footprint stays small.
Slimline electric fireplace stove overview
- 24cm deep, 46cm wide, 96cm tall
- 5,100 BTU from a 1,500W fan-forced element
- Full-height LED flame window with ember bed
- Four brightness levels and a flame-only mode
- Touch panel, remote control, adjustable thermostat, 8 hour timer
- 18kg, so one person can move it between rooms
Apartments, narrow terraces and studio flats are the obvious buyers. So are people whose living room is really a corridor with a sofa in it. Nobody with a 2.4 metre wide lounge needs a slim stove. Everybody with a 1.8 metre gap beside a doorway does.
Why the 24cm depth changes the room
Regular stoves are deep because they model a real firebox. A real firebox needs depth to burn fuel. An electric one does not, but most manufacturers keep the depth anyway because that is what a stove looks like.
The Ashford skips that. It sets a tall glass panel almost flush with the front face, and the flame runs the full height of the body.
The result is a fire that reads big in a unit that is not. That is the opposite of the usual compromise, where a wide shallow flame looks small because the box is wide.
Height also helps placement. A slimline electric fireplace stove this tall fits against a flat wall with 10cm behind it. It does not need a focal wall. Customers put them at the end of a galley kitchen-diner, in a hallway corner, or beside a desk where a normal stove would not fit.
Heating from a thin body
The element is a 1,500W fan-forced heater rated at 5,100 BTU. A low grille pushes warm air forward across the floor before it rises.
That low, forward throw suits small rooms. A jet of hot air at head height feels aggressive in a 10 square metre space. Warm air at ankle height spreads and settles.
Expect the Ashford to hold a room up to about 400 square feet on medium. It will help in larger rooms, but only as a supplement. The rated ceiling of 1,000 square feet assumes a closed door and good insulation.
The fan makes a low hum at full heat. Think quiet extractor fan. In flame-only mode it is silent, which is when most people use it in summer.
Specifications
| Spec | Detail |
|---|---|
| Model | EP-ES-ASHFORD |
| Heat output | 5,100 BTU/hr (1,500W fan-forced) |
| Coverage | Up to 1,000 sq ft, insulation dependent |
| Power | 120V / 12.5A standard outlet |
| Flame | Full-height LED, ember bed, four brightness levels |
| Controls | Touch panel, remote, thermostat, 8-hour timer |
| Finish | Charcoal grey powder-coated steel |
| Dimensions | 46cm W × 96cm H × 24cm D |
| Weight | 18kg as shipped |
| Safety | Overheat cut-off, tip-over switch, cool-touch front |
| Price | $279.00 |
| Delivery | 2–5 business days, flat $50 under $1,000, free over $1,000 |
Placement in a narrow room
Leave 10cm behind and 15cm at either side. Give it 60cm at the front, because the grille sits low and rugs creep.
The unit is stable on carpet, but it sits best on hard flooring. The tip-over switch adds a layer of protection that a deep stove does not need and a tall one does.
Because it is narrow rather than wide, placement is forgiving. You do not have to build a room around it. That sounds minor until you have lived with a stove that owns its wall.
One warning. This slimline electric fireplace stove looks under-scaled in a large open-plan room. If your space runs past 600 square feet with no dividing walls, choose the wider Double Door Electric Fireplace instead.
What it costs to run
Full heat draws 1.5 kWh. At 15 cents per kWh that is 22 to 23 cents an hour.
Smalls rooms rarely need full heat for long. The thermostat cuts the element once the room is warm, so a typical evening lands closer to 15 cents an hour.
Flame-only mode is close to free. That is the setting most owners use from April to October.
Compare it against your main heating. If the central system heats four rooms to warm one, running the Ashford instead saves real money. The DOE’s guide to resistance heating lays out the underlying maths.
Who it suits, and who should buy something else
The Ashford suits small rooms with real walls and not much of them. Studio flats, spare bedrooms, narrow terraces, home offices converted from a box room.
It suits renters most of all. A 18kg freestanding unit moves house with you and leaves no mark on the wall.
It does not suit a room over 600 square feet with sightlines that run the length of the house. The narrow body looks lost, and the heat has too far to travel.
It also does not suit anyone who wants side windows. This design is front-view only by definition. Look at the Double Door Electric Fireplace if you sit at an angle to the fire.
Installation in five steps
There is nothing to build beyond feet and a handle. The full process takes about twenty minutes.
- Unpack the body and stand it upright. Keep the carton until you have checked the glass.
- Fit the four feet. Two of them carry the tip-over switch, so tighten those fully.
- Slide it into place, keeping 10cm behind and 15cm either side.
- Plug into its own 120V outlet, away from any other high-draw appliance.
- Run the flame for ten minutes, then test the heater on low before you try high.
Test on low first. That way any rattle from the fan shows up while the unit is still easy to move back out.
Three mistakes to avoid
Forgetting the front clearance. The grille sits low, so rugs and cushions creep toward it. Keep 60cm clear.
Putting it in an alcove that is too tight. Fifteen centimetres either side is the minimum, and a slimline electric fireplace stove needs that gap for the fan to breathe.
Expecting wide-room presence. This is a tall, narrow design. It anchors a corner and disappears in a hall.
Get those three right and the Ashford quietly does its job for years.
Slimline electric fireplace stove or wall-mounted fire?
A wall-mounted electric fire is thinner still. It also needs drilling, a bracket and a wall you are allowed to alter.
This stove asks for none of that. It stands on its own feet, plugs in, and leaves with you when you move.
Wall units also lose the stove silhouette. If the appeal is a body standing in the room rather than a glowing rectangle on plaster, a slimline electric fireplace stove is the shape you actually want.
Where a wall mount still wins is above a mantel or a media wall. Different job, different product.
Sizing the room before you buy
Measure the floor area and check the insulation. A 300 square foot bedroom held at temperature costs less than a 600 square foot living room warmed from cold.
This unit suits rooms up to roughly 400 square feet as a primary heater. It helps in larger rooms alongside your central system.
Height matters as much as floor area in narrow rooms. A 96cm stove in a low-ceilinged space looks taller than it measures, so check the headroom before you commit.
If the room is a bedroom under 150 square feet, the Small Electric Fireplace Stove does the same job for $189 and runs on 750W.
Comparing the Ashford to other designs
The Cast Iron Electric Fireplace Stove is the traditional option. It is 35cm deep and 25cm shorter, so it suits a room with floor to spare.
The Tall Narrow Electric Fireplace is the closest cousin. It trades width for height more aggressively at 39cm wide and 120cm tall.
The Small Electric Fireplace Stove is cheaper at $189 and better for bedrooms and offices, but it is smaller in every dimension.
See all ten side by side on the electric stoves collection.
Assembly and care
Assembly is four feet and a handle. Twenty minutes with the supplied wrench.
Clean the glass with a microfibre cloth and a non-ammonia cleaner. Vacuum the base intake every few weeks, since it sits close to the floor and pulls in dust.
Nothing inside is user-serviceable. There is no fuel, no ash and no flue, so servicing means dusting and common sense.
What arrives in the box
You get the stove body, four feet, a door handle, the remote with batteries, and the printed manual. Tools ship with it, so nothing else is needed on the day.
Keep the carton for a week. Glass is the one part that can suffer in transit, and a claim is simpler if the original packaging is still in the hall.
Every slimline electric fireplace stove we ship gets bench-tested first. We check the thermostat, run the flame with the heater off, and inspect the cord and plug before it goes on the truck.
Living with it day to day
The remote lives on the arm of the sofa. The touch panel handles everything else, and both do the same job.
Set the thermostat once and leave it. The element cycles on and off, and the flame keeps running whether the heat is on or not.
The timer earns its keep in a bedroom. Two hours of low heat, then off. You will not wake to a room that has been heated to 24 degrees since midnight.
After a month, a slimline electric fireplace stove stops being a novelty and becomes part of the furniture. That is the highest compliment a heater can get.
Warranty, returns and support
Every unit carries a 12 month warranty on the heater element and the control board. The LED flame is rated for tens of thousands of hours, and we have not seen one fail in normal use.
If something arrives damaged, send us a photo within 14 days and we replace it. No arguing, no restocking fee on a transit fault.
If you simply chose the wrong size, our returns window is 30 days on unopened units. That is why we publish room guidance this openly. A slimline electric fireplace stove is easy to buy twice and easy to buy wrong.
Questions before or after the sale go to a human on the contact page. We answer the same day on weekdays.
Common questions
Will this slimline electric fireplace stove fit a narrow alcove?
At 46cm wide and 24cm deep, yes. That is what the design is for. Check you still have 15cm either side for airflow.
Is the fan noisy?
There is a low hum at full heat, comparable to a quiet extractor fan. Flame-only mode is silent.
Can it go on carpet?
Yes, with the feet flat and the front grille clear. Keep 60cm of space in front of the grille anyway.
Does the flame look real up close?
It reads convincingly from a metre or two. Like every LED fireplace, it is stylised rather than filmed fire.
How tall is it compared to a person?
96cm, so it works out around waist height on most adults. Tall enough to hold a corner, short enough not to dominate.
Order the Ashford today. It arrives bench-tested, tracked and ready to plug in, with delivery in 2 to 5 business days and free shipping over $1,000. Need help sizing it? Read how to choose an electric stove or ask us directly.
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